Iloilo Business Park (IBP), Megaworld’s 72-hectare township, is hosting the “happiest and most exciting” events of this year’s Dinagyang Festival — one of the grandest celebrations in the country.

The festivities at Megaworld’s IBP officially kicked off on Friday, Jan. 16, with the unveiling of the 10-foot Dino installation, along with the Dino and Dina Limited-Edition Blind Box Collectible.

Dino “represents the strength and bravery of the precolonial Ilonggo warrior, symbolizing courage, unity, and resilience.”

The unveiling was led by Iloilo City Councilor Mandrie Malabor, Department of Tourism (DOT-6) Regional Director Crisanta Rodriguez, and Festive Walk Iloilo General Manager Alyssa Bañares.

The Dino and Dina Limited-Edition Blind Box collectible will be yours if you present a minimum single or accumulated receipt of P4,000 from Festive Walk Iloilo retail partners and parade establishments starting January 19 until February 19 this year.

Entertainment and celebrity-packed performances

IBP brings star power to the Dinagyang celebration with a series of live performances and celebrity appearances.

OPM band Silent Sanctuary kicks off the entertainment on January 23 at 10:00 p.m.

Over at Parksquare, the party continues at 11:00 pm with DJ Siangyoo’s signature blend of EDM, hip-hop, and house music, powered by Smart.

On January 24 at 7:00 p.m., the Dinagyang Kapamilya Karavan takes over Java Road, headlined by pop-rock singer-songwriter Yeng Constantino. The event features appearances by the cast of What Lies Beneath—Jake Cuenca, JM de Guzman, Sue Ramirez, Charlie Dizon, Janella Salvador, and Kolette Madelo—as well as stars from Roja, including Maymay, AC Bonifacio, Harvey Bautista, Kobie Brown, and Gello Marquez. ABS Music artist Ian Manibale and P-pop group BGYO—Gelo, Akira, JL, Mikki, and Nate—round out the high-energy performances.

At 10:00 pm, James Reid will headline the Neon Dew Party, delivering an electrifying nighttime experience.

On January 25 at 7:00 p.m., the Kapuso Mall Show continues the celebration at Java Road, featuring the cast of Huwag Kang Titingin—Allen Ansay, Anthony Constantino, Charlie Fleming, and Sean Lucas.

Arts, culture, and creative showcases

Reinforcing its role as Iloilo’s Center of Arts and Culture, Iloilo Business Park hosts a wide range of artistic and cultural experiences throughout the festival season.

Courtyard by Marriott Iloilo presents Pagtuo & Taliambong: Images of Sto. Niño & Arts Exhibit on January 15, followed by live Dinagyang performances from January 23 to 25.

ILOMOCA offers interactive activities through Creativity Flows with Art Kits for Makers of All Ages until January 31, alongside major exhibitions such as Patis Tesoro: Filipiniana is Forever (until February 1) and Hulot Gallery’s Iloilo Statements (until February 28).

Iloilo craft, fashion, and design

Festivalgoers can explore Iloilo’s creative industries at Festive Walk Iloilo through the Best of Iloilo Fair (until January 18), the Pre-Dinagyang Fair (until January 22), and the Dinagyang Trade Fair from January 20 to 25 at the Garden Atrium.

Fashion and design take the spotlight during Iloilo Designers Week: Iloilo’s Parade of Textile on January 16, celebrating local craftsmanship and heritage.

On display until January 31 are the Dino & Dina Doll Exhibit and the Tata Blas Ms. Universe National Costume Display, showcasing Filipino creativity and storytelling.

Food, nightlife, and township experiences

The township’s hotels elevate the Dinagyang experience through culinary celebrations.

Richmonde Hotel Iloilo presents Digamo: Flavors of the Archipelago on January 23, Fiesta Parilya: Sugba at Iba Pa, and Dagyang Kag Sinadya—an interactive buffet experience on January 24.

The Iloilo Night Market runs throughout January, offering nightly food, shopping, and community-driven experiences.

Festival energy extends across Iloilo Business Park with a Projection Show, Dinagyang Open House, and Fireworks Display on January 23.

Major festivities culminate at the Iloilo Convention Center (ICON) with Chrome: Luminance on January 24, set to be the biggest indoor party of the Dinagyang festival season.

Adding to the atmosphere is the Art Trail, a curated display of murals and artworks across the township’s office buildings from January 15 to 31.

“With Dinagyang celebrations unfolding across our mall, hotels, museums, residential communities, and convention center, Iloilo Business Park proudly upholds its role as the city’s center of arts and culture,” said Graham Coates, head of Megaworld Lifestyle Malls.

“Through immersive art, exciting celebrity-led performances, and vibrant cultural showcases, the township becomes a shared stage where heritage, creativity, and community are celebrated,” he added.